Walmart Launches Shopycat, A Social Gift Finder Built On Top Of Facebook

Retailing giant Walmart is launching its first-ever social gifting platform tonight, dubbed "Shopycat." The service, previously in beta, is initially available as a Facebook application where it will also be promoted to the nearly 11 million Facebook users who have "liked" Walmart's fan page. The app, which suggests gifts for friends based on their Facebook use, was built with technology Walmart acquired from social media startup Kosmix (now @WalmartLabs) earlier this year. And here's the interesting part: the new app won't just point you to pages on Walmart.com for its gift recommendations. It also recommends products from nearly two dozen other retailers, including Barnes & Noble, ThinkGeek, RedEnvelope, NBC Universal, Hot Topic and more. (Just not, of course, Amazon).

Source: http://feedproxy.google.com/~r/Techcrunch/~3/8eop2G0qLio/

who do you think you are frank mccourt ricin in god we trust ben gibbard zooey deschanel damian mcginty